The Viking Stack
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Step-by-step guides for building funnels and websites, publishing blogs, capturing leads with forms, managing your contacts, running email and social campaigns, and getting found by search engines and AI assistants.
Browse by topic
Sites & Content
Funnels, websites, blogs, forms, analytics, and search visibility.
Funnels & Websites
Build landing pages, sales funnels, and full websites with the drag-and-drop builder, then publish on your own domain.
8 articlesBlogs
Publish articles, organize them with categories and authors, and drop a blog into any site or funnel.
6 articlesForms
Capture leads with forms that feed straight into your contacts, with conditional logic, styling, and embeds.
7 articlesAnalytics
Read funnel and website statistics, run page tests, and wire up tracking pixels and attribution.
5 articlesSEO & AEO
Get found by search engines and cited by AI assistants: schema markup, meta tags, sitemaps, redirects, and answer-first pages.
8 articlesTroubleshooting
Fix the common problems: domains and SSL, changes not showing, forms not submitting, mobile layout, tracking, and 404s.
6 articles
CRM
Your contacts, the lists you build from them, and the actions you take in bulk.
Contacts
The contact record, importing and adding people, and keeping them organized with tags, notes, and tasks.
3 articlesSmart Lists
Saved, filter-driven views of your contacts that update themselves as records change.
3 articlesBulk Actions
Tag, export, message, or add many contacts to an automation at once, safely.
3 articles
Custom Fields
Store the data that matters to your business on every contact record.
Marketing
Social posting, email campaigns, and reusable templates.
Social Planner
Connect LinkedIn, Meta, YouTube, and Google Business Profile, then plan, schedule, and publish posts from one calendar.
5 articlesEmail Marketing
Sending domains, deliverability, troubleshooting, and staying compliant with unsubscribes and bounces.
5 articlesEmail Templates
Design reusable emails with the drag-and-drop builder and use them in campaigns and automations.
3 articlesCampaigns
Send email campaigns to the right contacts, on a schedule, and read the results.
3 articles
MCP & AI IntegrationsComing soon
Connect AI assistants and agents to your account through the Model Context Protocol. Guides are on the way.
Guides for MCP servers and AI agents are in progress.
We're preparing setup guides for connecting AI assistants to your account, what they can read and do, and how to keep that access safe. Check back soon.
Popular guides
- Funnels & WebsitesCreate your first funnelStep-by-step instructions for building a funnel from scratch or from a template, adding steps, and publishing it.Read guide
- SEO & AEOGenerate schema markup with AI for funnel and website pagesUse the built-in AI schema generator to create structured data for any page in a few clicks, then review, edit, and publish it.Read guide
- FormsBuild your first formStep-by-step guide to creating a form: adding fields, marking what's required, choosing a layout, and setting what happens after submit.Read guide
- Funnels & WebsitesConnect a custom domainHow to add a custom domain in Settings > Domains, set the right DNS records, and get SSL working for a root domain or subdomain.Read guide
- BlogsCreate a blog and publish your first postStep-by-step setup of a new blog and your first article, from the editor toolbar to featured images, categories, authors, and publishing.Read guide
- TroubleshootingChanges not showing after you publishWhy edits to a funnel, website, or blog post don't appear live right away, and how to force a fresh version to load for you and your visitors.Read guide
- ContactsAdd and import contactsAdd contacts one at a time or bring in a whole list at once with a CSV import — including column mapping and how duplicates are handled.Read guide
- Email MarketingEmail deliverability best practicesWarm-up, list hygiene, bounce and complaint rates, engagement, and content choices that keep your email out of the spam folder.Read guide